About Fushi

Development

The general idea of F.S.’s development “11th Five-Year Plan”: brand as banner, automobile and motorcycle parts as main industry, the concentric diverse development. The “brand as banner” means: dig the brand resources, cultivate brand culture, enhance brand value and brand competitiveness, and promote brand internationalized. The “automobile and motorcycle parts as main industry” means: never give up base, make stronger in the most advantageous, the best and the most competitive automobile and motorcycle industry, which is also the basis that can not be shaken. The “the concentric diverse development” means: extend from relevant industries, peripheral industries, make big enterprises, enhance participation in international market competition and the ability to withstand market risks, on the basis of consolidating and strengthening the main industry .
According to the thought, F.S. group has determined the development strategy of “11th Five-Year Plan”:
First, based on industrial production, interact with the real estate trade, and promote industrial diversification and internationalization;
Second, brand is banner, promote industry brands popular, domestic brands internationalized;
Third, marketing is a leader, promote the coordinated development of network marketing and brand marketing, and achieve the globalization of marketing;
Fourth, technology innovation is the driving force to speed up domestic and international technical cooperation and new products development and enhance core competitiveness;
Fifth,human resources is fundamental, and create talent development environment, and realise talent internationalization.